As M.G. Newell entered the next decade, our sanitary equipment sales grew alongside the list of manufacturers we represented. Partners included: Cherry-Burrell, Girton Manufacturing, Waukesha, Gaulin (now APV), Chester-Jensen, Sani-Matic, Sparta Brush, and Haynes Spray. What’s more, we are proud to represent all of these manufacturers to this day! In addition to the sanitary process equipment, we offered a line of ingredients including chocolate cocoa and fruit purees, as well as stabilizers, milk crates, screw caps, chemicals, extracts and dairy cultures.
After almost 40 years on Davie Street, M.G. Newell built a brand-new building and moved to the east side of Greensboro at 200 Raleigh Street. In 1960, Hase Smith became president of the company and added a warehouse to the new property in order to handle all ice cream and novelty ingredients growth.